Trump Media Sets February 2 Record Date for Digital Token Distribution to Shareholders

Trump Media and Technology Group Corp., the parent company of Truth Social, has announced February 2, 2026, as the official record date for its digital token initiative, marking a significant step in the company's expansion into blockchain technology and digital assets.

Token Eligibility and Distribution Framework

Shareholders who own at least one whole share of DJT stock as of the February 2 record date will be eligible to receive digital tokens and associated incentives. The eligibility extends to both ultimate beneficial owners and registered holders, though the company has issued important guidance regarding shareholder designations that could impact timely participation.

Trump Media has indicated that shareholders designated as "objecting beneficial owners" (OBO) may experience delays or obstacles in receiving necessary information. To ensure smooth participation, the company is encouraging shareholders to contact their broker-dealers to confirm their status as "non-objecting beneficial owners" (NOBO). Alternatively, shareholders can transfer their shares to a Direct Registration System (DRS) account through the company's transfer agent, Odyssey Transfer & Trust Company.

Blockchain Partnership with Crypto.com

Following the record date, Trump Media will collaborate with Crypto.com, a major cryptocurrency platform, to execute the technical aspects of the token initiative. The partnership will encompass three key functions: minting the digital tokens, displaying them on the blockchain for transparency, and providing custody of the digital assets until they are distributed to eligible shareholders.

This collaboration represents Trump Media's effort to integrate established blockchain infrastructure into its digital token program while maintaining compliance with Securities and Exchange Commission guidance.

Token Characteristics and Limitations

Trump Media has provided detailed disclaimers about the nature and limitations of these digital tokens. According to the company's announcement, the tokens are anticipated to have several specific characteristics:

The tokens will not represent an ownership interest in Trump Media or any other entity. This distinction is crucial for regulatory purposes, as it differentiates these tokens from traditional securities or equity instruments.

Token holders should not expect rewards derived from the essential managerial efforts of others—language that appears designed to address regulatory frameworks governing investment contracts and securities.

The tokens are expected to be non-transferable, meaning recipients will not be able to sell, trade, or transfer them to other parties. Additionally, they cannot be exchanged for cash, limiting their use to the specific benefits and rewards outlined by Trump Media.

Only ultimate beneficial owners of DJT shares as of the record date will be eligible—explicitly excluding borrowers of stock, such as those engaged in short-selling or share-lending arrangements.

Shareholder Rewards and Benefits

Beyond the initial token distribution, Trump Media has outlined plans for ongoing shareholder engagement throughout the year. The company anticipates making various rewards available periodically to shareholders who held stock on the record date.

These rewards may include benefits or discounts tied to Trump Media's product ecosystem, which currently comprises Truth Social (the social media platform), Truth+ (the streaming service), and Truth Predict (a prediction market platform). While specific details about the nature and value of these benefits have not been disclosed, the structure suggests a loyalty program designed to enhance shareholder engagement with the company's services.

Management Perspective

Devin Nunes, CEO and Chairman of Trump Media, framed the initiative as a dual-purpose program. "We look forward to leveraging Crypto.com's blockchain technology consistent with Securities and Exchange Commission guidance to benefit our shareholders and promote transparency, including by obtaining a clear picture of bona fide beneficial ownership as of the record date," Nunes stated.

This comment highlights two strategic objectives: providing value to shareholders through the token program while simultaneously using blockchain technology to gain better visibility into the company's actual ownership structure—a persistent challenge for publicly traded companies where shares are often held through intermediaries.

Regulatory Considerations and Flexibility

Trump Media has reserved significant flexibility in how it implements the token distribution. The company explicitly states it maintains "the right, in its sole discretion, to change, modify or terminate this distribution or any of the terms and conditions relating to the distribution at any time, with or without prior notice."

This disclaimer provides the company with latitude to adjust the program based on regulatory feedback, technical challenges, or strategic considerations. The announcement also includes standard cautionary language clarifying that the communication does not constitute an offer to buy or sell securities and that investors should consult legal counsel regarding applicable requirements.

Broader Corporate Context

Trump Media positions itself as a company working to "end Big Tech's assault on free speech by opening up the Internet and giving people their voices back." The company currently operates three main product lines:

Truth Social serves as the flagship social media platform, marketed as a space for free expression amid what the company characterizes as increasing censorship by larger technology corporations.

Truth+ operates as a television streaming platform focusing on family-friendly content, including both live TV channels and on-demand programming.

Truth.Fi represents the company's forthcoming financial services and FinTech brand, described as incorporating "America First investment vehicles," though details about this platform remain limited.

The digital token initiative appears to bridge the company's social media operations with its expanding FinTech ambitions, potentially creating a digital ecosystem that rewards shareholder loyalty while exploring blockchain applications.

Forward-Looking Uncertainties

As with any announcement involving future plans, Trump Media has included extensive forward-looking statements cautioning that actual results may differ materially from expectations. The company acknowledges that its plans are "inherently subject to risks, uncertainties, and assumptions."

Specific areas of uncertainty mentioned in the announcement include potential merger and acquisition activity, the rollout of products and features, the company's Bitcoin treasury strategy, and the timing and success of both streaming services and the financial services platform.

Next Steps for Shareholders

Trump Media has indicated that additional details regarding the allocation and distribution process will be forthcoming after the February 2 record date. Shareholders seeking to ensure their eligibility should verify their beneficial owner status with their broker-dealers or consider direct registration of their shares before the deadline.

The initiative represents an unusual intersection of traditional equity ownership, blockchain technology, and customer loyalty programs—a structure that reflects both the evolving nature of digital assets and the unique positioning of Trump Media within the technology and media landscape.

As the record date approaches, market observers will be watching to see how effectively the company executes this novel shareholder engagement strategy and whether it establishes a template that other publicly traded companies might follow in integrating blockchain technology with traditional investor relations.